Digital Customer Experience: Personas and Journey Mapping – Live Online
$895.00
Digital customer experience is all about creating the best possible experience for your customers when they interact with your brand online. It’s about understanding their needs and expectations, and then designing and delivering an experience that meets or exceeds those expectations.
Course Date | Standard Rate | Buy Before | Your Rate | Savings |
---|---|---|---|---|
Apr 17 '25 | $895.00 | — | $895.00 | $0.00 |
Jun 12 '25 | $895.00 | May 13 | $795.00 | -$100.00 |
Jul 28 '25 | $895.00 | Jun 28 | $795.00 | -$100.00 |
Sep 18 '25 | $895.00 | Aug 19 | $795.00 | -$100.00 |
Oct 27 '25 | $895.00 | Sep 27 | $795.00 | -$100.00 |
Nov 20 '25 | $895.00 | Oct 21 | $795.00 | -$100.00 |
- Understand how to gather customer’s views on their experience
- Be able to rapidly and effectively model/map the customer journey
- Understand how to present the customer journey map in a compelling way
- Understand how to identify opportunities for improvement
- Be able to apply critical success factors in process analysis and design
This course presents a balanced combination of theoretical and practical information. Participants will develop skill in customer journey mapping, gain insight into the infrastructure to continuously improve customer experience, and cultivate an appreciation of best practices and key pitfalls to avoid.
- Executives
- Senior Managers in Operations and IT
- Business Process Managers
- Business Process Analysts
- Business Analysts
- Business Architects
- Project managers