This course provides participants with the key concepts, terms, methodologies, and approaches to building a roadmap or blueprint for success with digital business.

Digital transformation has become part of the business lexicon. It is now clear that strategy has much more to do with driving digital business success – than just technology alone. In this one day course, participants will learn how to develop a roadmap or blueprint for digital business success. The key elements of customer journey mapping, enterprise process architecture, operating models and organizational culture will be examined and incorporated into developing the key steps on the roadmap to success.

Participants will scrutinize the role of digital tools such as robotic process automation (RPA), analytics and big data, cognitive computing, artificial intelligence and machine learning in an effective roadmap or blueprint. The characteristics of a digital ecosystem will be considered as well as the importance of the role of leadership and the culture of the organization in driving digital business including the importance of digital business talent and digital skills.

An effective roadmap for digital requires challenging the existing business model and crafting a robust operating model for the organization. An enduring focus on improving customer experience with a business process based view and applying integrated enabling information technology is equally important as is developing a culture where it is easy for employees to serve customers.

Outline:

• Overview of digital business concepts and principles
• The business case for digital
• The core elements of the roadmap for success with digital business
  • DBiz and Customer experience
  • DBiz and process architecture
  • DBiz and operating models
• Deploying digital tools in an integrated way
• Shaping organization culture
• Skills and gaps
  • Governance and centers of excellence
  • Accountability for digital business
  • Summary